Author Archives: jakki

5 tips for writing a better LinkedIn profile

I’ve been doing some research for a workshop for L&D professionals on how to write a better LinkedIn profile. It was quite a revelation – I’d thought my profile was OK. It turns out I’ve been missing out on some … Continue reading

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How to use a semicolon

Two simple tips for using the semicolon correctly… You can think of the semicolon as a strong comma or a weak full stop. That’s probably why it looks like a full stop floating above a comma. This is one of … Continue reading

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Business writing vs technical writing

In last week’s article we looked at the differences between business writing and academic writing. Today’s post looks at business writing vs technical writing. What’s the difference? The simple answer is that we define technical and business writing by their … Continue reading

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Business writing vs academic writing

I wish someone had explained to me the difference between business writing and academic writing when I started my career. Like most novice writers in the workplace, I carried on doing what I’d been trained to do since secondary school … Continue reading

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Writing a business case – FAQs

If you need new staff or equipment, or to change a policy or procedure, you may well need to write a business case. But where do you start? I run a course on How to Write a Business Case, and … Continue reading

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What is a business case?

“Great idea – write me a business case for it,” says the manager. And another great idea bites the dust. Why? Because it’s often unclear what, exactly, is required. The definition of the business case has become very woolly in … Continue reading

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Is management jargon costing you business?

Management jargon is regarded as a “pointless irritation” by nearly a quarter of UK managers, according to a survey by the Institute of Leadership and Management (ILM). Within a few hours, social media was buzzing with the buzzwords that people … Continue reading

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Handling complaints – how to write an apology letter

Whether or not your role involves handling complaints, you’ll know that in business things sometimes go wrong. And if you accept that you are at fault, it pays to apologise. Handling complaints well often creates more customer loyalty. I recently … Continue reading

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Business writing – less is more

One of the first rules of business writing is to be concise. Do you know someone who’s a bit of a wind-bag? Then you might appreciate this little article I found down the back of the internet: Pythagorean theorem:………………………………………24 words. … Continue reading

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Business documents – keep it short & simple

Have you ever been asked to write a business document about something so complex you didn’t know where to start? Like a winning proposal for multiple readers with different expectations? Luckily, the KISS (Keep It Short & Simple) acronym can … Continue reading

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