Category Archives: Career

Business writing vs technical writing

In last week’s article we looked at the differences between business writing and academic writing. Today’s post looks at business writing vs technical writing. What’s the difference? The simple answer is that we define technical and business writing by their … Continue reading

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Business writing vs academic writing

I wish someone had explained to me the difference between business writing and academic writing when I started my career. Like most novice writers in the workplace, I carried on doing what I’d been trained to do since secondary school … Continue reading

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What is a business case?

“Great idea – write me a business case for it,” says the manager. And another great idea bites the dust. Why? Because it’s often unclear what, exactly, is required. The definition of the business case has become very woolly in … Continue reading

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Is management jargon costing you business?

Management jargon is regarded as a “pointless irritation” by nearly a quarter of UK managers, according to a survey by the Institute of Leadership and Management (ILM). Within a few hours, social media was buzzing with the buzzwords that people … Continue reading

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