Category Archives: Business Writing

What is a business case?

“Great idea – write me a business case for it,” says the manager. And another great idea bites the dust. Why? Because it’s often unclear what, exactly, is required. The definition of the business case has become very woolly in … Continue reading

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Is management jargon costing you business?

Management jargon is regarded as a “pointless irritation” by nearly a quarter of UK managers, according to a survey by the Institute of Leadership and Management (ILM). Within a few hours, social media was buzzing with the buzzwords that people … Continue reading

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Handling complaints – how to write an apology letter

Whether or not your role involves handling complaints, you’ll know that in business things sometimes go wrong. And if you accept that you are at fault, it pays to apologise. Handling complaints well often creates more customer loyalty. I recently … Continue reading

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Business writing – less is more

One of the first rules of business writing is to be concise. Do you know someone who’s a bit of a wind-bag? Then you might appreciate this little article I found down the back of the internet: Pythagorean theorem:………………………………………24 words. … Continue reading

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Business documents – keep it short & simple

Have you ever been asked to write a business document about something so complex you didn’t know where to start? Like a winning proposal for multiple readers with different expectations? Luckily, the KISS (Keep It Short & Simple) acronym can … Continue reading

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Text readability – how readable are you?

Have you ever had feedback on your writing that you disagreed with? Wouldn’t it have been useful to scientifically measure how readable your document was – and prove that your version was better (…or not)? As it happens, there’s a … Continue reading

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Top five business writing resources

Here are my top five business writing resources: 1. Making an Impact How to Make an Impact by Jon Moon does exactly what it says on the tin. It’s packed with hands-on, practical tips on using tables, graphs, bullet points … Continue reading

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